Printed or Digital? If you’ve only produced a digital version of your convention materials, you will be competing against every single beep, chime and alert from every email, Facebook, LinkedIn or Pinterest notifications, or the latest tweet about something which … Continue reading
Full colour printing is achieved by using just four ink colours – Cyan, Magenta, Yellow and Black or CMYK (see box story below on what the K stands for). These are called process colours and full colour printing is also called … Continue reading
Have you ever had a print job done and was disappointed with the quality of the images? This could have been the result of low image resolution of the photos you provided. Using low resolution images is one of the most … Continue reading
Digital printing technology has improved by leaps and bounds in recent years. These technological advances, together with having more finishing options available now and increased affordability make digital printing a popular choice for Vancouver’s commercial print services. This popularity has also brought … Continue reading
Thermography, also known as Thermographic Printing, Raised Ink Printing and Offset Thermography, is a cost-effective alternative to achieve a raised effect similar to engraving and embossing. Thermography is widely regarded as an appealing and preferred printing process that adds prestige … Continue reading
Reflex Blue is one of the most commonly used spot colours — especially for corporate colours — and it is one of the most problematic inks to use on press.
Paper plays a vital role in colour reproduction because its optical and surface properties impact how light is reflected and therefore how colour and tonal values appear when printed. Hence, it is necessary to know these factors and understand how … Continue reading